We are a branding agency based in Brixton, London, helping to launch startups globally

We know what day one actually looks like.

Startups need a brand that’s right — right for where they are now, built to grow, and delivered at the pace a startup actually operates at.

We’ve worked with founders from pre-seed all the way through to Series B and beyond. We know the pressures, the timelines, the investor questions your brand needs to answer, and the difference between a brand that accelerates your growth and one that quietly holds you back.

Different stages need different things from a brand. 
Here’s how we approach each one.

Pre-seed & Seed
Build it right from the start

You’ve got a great idea and maybe an early product. You need a brand that makes you look like a real company to customers, investors, and the engineers you’re trying to hire. We build you a distinctive identity that’s ready to go to market without costing you six months of focus.

Venture-backed & Series A
Your brand needs to catch up

You’ve validated the product and raised capital, but your brand looks like it belongs to the company you were eighteen months ago. We run a fast, structured brand evolution that bridges the gap — without throwing away the equity you’ve built.

Series B & Scaleup 
Brand as a competitive weapon

You’re scaling into new markets, growing the team, and competing for enterprise deals where brand credibility matters. You need a brand system that can run at scale — and a creative partner who can keep up with your output demands.

We don’t start by showing you logos. We start by getting clear on who you are, who you’re for, and why you’re different; then we build the visual identity that expresses that in a way that’s distinctive and scalable.

A full startup brand build covers:

• Brand strategy and positioning workshop
• Competitive landscape analysis
• Naming and verbal identity (where required)
• Messaging framework and value propositions
• Tone of voice guidelines
• Logo design and visual identity
• Colour, typography, and iconography system
• Brand guidelines
• Core marketing collateral (pitch deck template, one-pager, socials)
• Website design and build (optional)

We scope every project individually and give you a fixed price upfront. 
No surprise invoices. No scope creep.